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Tag: AssetOfValue

This Week@Work: Get out of your head!

This Week@Work I’m taking us off the beaten track, and I’m not going alone. In a tough business environment we can’t tackle every single challenge alone. Surround yourself with trusted allies to get out of your head – it makes the climbs more manageable, interesting and rewarding.

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This Week@Work: Marketing is not a HOW challenge, it’s a WHY, WHO, WHAT challenge

If you’re struggling to reach your customers, to tell them about your product or service, you’re probably focussing on the wrong issue.

First, you need to understand precisely what problem you solve… for who… and how you do that, consistently… which will enable you to figure out how best to reach them so that your message lands.

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This Week@Work: Time runs out. What are you doing with yours?

This Week@Work my meetings with long-established business owners have left me concerned about their runway to an exit.

They have spent their careers focused on operational issues to generate income to sustain the business. Only now are they realising they should have been focused on growth and capital value to secure a profitable exit. W

hat are you spending your time on?.

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This Week@Work: Growth needs to be led, ideally by you

This Week@Work, I presented a series of workshops with business owners looking for scale and growth, of course! One of the big discussion points was who should lead that growth. As the business owner you’re the biggest investor in your business and growth inherently carries risk. You need to be the one driving growth as you have everything to lose or gain from it.

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This Week@Work: Don’t let the inflationary white ant eat away at your business’s value

This Week@Work I met with a business whose owners believed they were doing well enough, and didn’t need to focus on growth. I used the analogy of a white ant to show them that in an inflationary environment there is no option but to grow, if they want to maintain their value.

Watch as I share the analogy and remember to always be growing!

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This Week@Work : Purpose vs Intent

This week@work I met with group of business owners who are deeply passionate about their business  and it got me thinking about the difference between purpose and intent.

As a business owner the idealism of our purpose drives us to continue to invest in our businesses day after day after day. But it’s the pragmatism of our intent that is as important if we are to leave a legacy, and to monetise those years of investment, sacrifice and risk.

Watch as I share their story to illustrate the difference between the two

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