Book Pavlo Phitidis – A speaker active in the everyday business of growth
Why Pavlo?
Pavlo delivers compelling, high-impact content that entertains, informs, and inspires. He draws on:
Mindset and Motivation
With 30 years in martial arts and 15 years studying Jungian psychology, I understand the habits, beliefs, and behaviours that shape success.
I decode the winning and growth mindsets that separate those who scale and sustain businesses from those who don’t.
Operator & Investor Expertise
I’ve built, scaled, and sold 12 companies, turned around two, and learned firsthand what it takes to move from startup to stock exchange. My M&A experience includes 68 transactions, complemented by my MBA corporate finance examiner role, which gives me a unique ability to analyse deals, valuations, and the financial structures that drive business success.
Content Mastery & Market Pulse
With over 2,000 radio shows, 500+ keynotes, two bestselling books, and formal training in speech and drama, I understand how to engage an audience and deliver insightful and entertaining content. As the founder of Aurik and working with over 4,000 businesses, I stay connected to real-time trends, challenges, and opportunities across industries.
Trusted by Business Owners, Investors & Event planners
“Outstanding. It was real, it was practical, it was delivered convincingly. You are truly an expert speaker, it was hugely valuable to hear from you” Harry Marsland, Thriving Chiefs Chair
“The group was hanging on Pavlo’s lips, taking notes, and actively listening.”
Annemein Stacherski
Group Marketing Director, Minet
“Pavlo lifted the event to another level. Guests felt their time had been well spent and came away with value” Hewlett Packard
Keynote topics
Get Digital Done
Build Before Digitising
Tech spend often precedes strategy, leading to waste because businesses digitise before defining where digital investment can create customer value or operational efficiency.
Key outcomes:
A 7-step process to prioritise and implement profitable, practical digital initiatives aligned to the company’s Blueprint.
Purposeful People
Teams that scale so leaders can lead
Finding, building, and keeping high performers is the single biggest brake on momentum. Without the right team, leaders stay stuck in the weeds, and growth stalls.
Key outcomes:
A 5-step playbook to get the right people doing the right thing at the right time to free up leadership from operations and building a team that drives growth with confidence.
Growth Fuel
The right fuel at the right time for the right reason
Funding is often disconnected from the business growth stage, creating misalignment and risk.
Key outcomes:
Clarity on how to fund 5 growth phases – Scale-Up, Accelerated Growth, Next-Level Growth, and Capital Growth – with the right instruments, timing, and intent.
Succession Success
Transition Without Trauma
Succession is typically treated as a handover, not a transition – leading to chaos, culture erosion, and value loss.
Outcome:
A phased transition model across 4 phases: operations, management, leadership, and ownership.
Build Backwards
Start with the End in Mind
Most owners don’t define their exit or business destination, only to discover that when exiting, their business cannot serve their personal or financial future.
Outcome:
Define the 5 business outcomes, assign value to each, and use the desired future value as a “North Star” to build the business from today.
Workshops
Scale-Up Blueprint
Design, Build & Execute Your Customised Scaleup Plan
Recurring barriers to scale – decision bottlenecks, team dependency, commoditisation, and disconnected commercial systems – trap the owner in the business and limit growth.
Outcome:
A 4-hour working session to spot recurring challenges; design a unique Scale-Up Blueprint; translate it into an actionable execution plan customised to each business’s stage, goals, and realities.
Connection Exchange
Good company builds good companies
Many networking sessions fail to create value, with most business owners leaving with a pile of business cards and no traction.
Outcome:
This 2.5-hour session uses a framework that creates purposeful conversations before a dynamic value exchange facilitates multiple give-get engagements that unlock real commercial opportunity.
Pavlo has worked with


















Who is Pavlo?
- 30+ years in business
- 4,000+ business growth strategies built
- 68 M&A deals
- 500+ keynotes
- Two best-selling books
- 2,000+ business radio shows
- Formal training in speech and drama
- He doesn’t just speak about business—he speaks from it.