Gone fishing for clients
Finding clients & customers takes time and money. To optimise your return on those let’s look at 3 strategies to land the right fish.
Finding clients & customers takes time and money. To optimise your return on those let’s look at 3 strategies to land the right fish.
This Week@Work I’ve had a number of conversations about business valuations, and how to design your business so that you can generate income AND deepen value for a premium valuation for exit. If you think, plan and act both in the present and future, you can have your cake and eat it.
This week@work I met with a frustrated, established business owner who is looking to sell his business in the next 5 years. As part of his exit strategy he ramped up revenues to appeal to a buyer, but his success has put him squarely in ‘No Man’s Land’: Too big for private buyers to afford and too small for listed entities to be interested in.
It’s another warning to start with the end in mind so you can build your business for the right buyer.