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Tag: Revenue growth Target audience Customer needs Business strategy

Get off the rollercoaster of project based revenues

This Week@Work: Big event-based income generators consume you and the business for their duration and usually leave nothing in their wake. It’s high-risk and unsustainable beyond your involvement.
If your business is based on a few big projects, where do you look to find ways to build annuity income that will smooth out your revenue, capacity, and attract ongoing income from the same clients – as well as help to attract new ones?

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